Healthcare/pharmaceutical companies (manufacturing, distribution and retailing) are usually expected (or may even be required) to deliver very high customer service levels, even for slow moving products. As one of our pharmaceutical customers says, “The cardinal sin in our business is running out of stock and not being able to fulfil an order.”

Insuring against this requirement by holding excessive safety stocks inevitably leads to waste, obsolescence and ultimately higher costs. But armed with advanced supply chain planning and optimisation software, our customers navigate this difficult trade-off to make a huge difference in price and availability. They obtain sustainable fill rates, often above 99%, yet typically with 20% less global inventory.

Demand modelling generates reliable forecasts that your organisation can count on to fulfil customer orders. Beyond just the product level, you can forecast demand specifically from your most important customers. It incorporates internal and external elements such as: market trends, seasonal demand profiles, new product forecasting, promotion forecasting, and returns and substitutions. It also handles sell-by expiration constraints.

Demand sensing acquires fresh daily demand data for sensing short-term changes in the demand signal. Inventory optimisation and replenishment delivers high customer service levels, even across multi-echelon networks. It also addresses Vendor Managed Inventory (VMI) and S&OP.

“The flexibility of consultants during all this change was world-class … So far this project has gone far better than we ever could have imagined … We’ve actually managed to grow our revenue and reduce our inventory costs, so I’m very pleased.”
- Chris Clowes, Supply Chain Manager, Costa Express
"Brookes Retail has proven to be an ideal partner in helping O2 plan a supply chain that can respond to changes in demand"
- David Flaxten, Demand Planning Manager, O2 UK

Brookes Supply Chain Solutions

use collaborative data from multiple sources for more accurate demand forecasting
optimise in-store and warehouse inventory levels to reduce inventory costs
improve demand forecast accuracy using signals from data and AI, including seasonal variations, long tail and intermittent demand products
reduce out-of-stocks and increase on-shelf availability

About Brookes Supply Chain Solutions

Brookes Supply Chain Solutions, the official UK distributor of ToolsGroup SO99+ supply chain software, brings together the best supply chain people, processes and technology to create sophisticated, highly automated demand-driven solutions which deliver measurable and sustainable business value.

We offer market leading consultancy, software and managed services for inventory optimisation, demand forecasting and product replenishment planning.

We understand the challenges enterprises face in a digital economy with high customer service and investor performance expectations.


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